How to Build a Lead Scoring Model That Works for You
If you chased every lead that came your way, you would spend hours on consumers with no interest in your products and services. That is
If you chased every lead that came your way, you would spend hours on consumers with no interest in your products and services. That is
Lead management is already a complex process – made more difficult when working with several locations in a franchise. That’s why establishing a robust lead
The last 20 years have seen a revolution in the way businesses find new customers. In the beginning, it was simple things like relying on
Developing relationships with consumers to close deals isn’t a new idea. Trust and likability have long been valuable tools in a salesperson’s arsenal. However, in
Most customers aren’t afraid to shop around. While attracting inbound leads remains a top priority for marketers, creating an effective inbound lead nurturing strategy to
Lead generation and nurturing are two of the most critical topics dominating the business world. However, while many companies brainstorm creative ways to attract new
Lead distribution is an essential bridge from collecting quality leads to converting leads into customers. Without a good lead distribution strategy in place, you will
Operating a franchise can be rewarding but also challenging, especially when franchise sales hit a slump. This is why you should explore valuable sales strategies
Performance-based lead routing rewards your top-performing sales representatives while motivating lower producers to improve. A customized plan is crucial for maintaining a balance among your
Every sales journey is unique – from the first touchpoint to nurturing conversions into loyal customers. That’s why having a strategic lead management process is