Increase Conversion Rates with Copy The type of content you produce and deliver to consumers is crucial. What you offer must provide enough value—inform, educate,
The sales funnel outlines how consumers traverse through the buying process. It is a way to visualize a customer’s journey, from initial awareness to sale.
There are many things that you can do to increase open rates, click through rates, and improve your customer’s overall email experience. Check out these
Cold calling is dead. I’m sure you’ve heard it before. People just don’t enjoy talking on the phone anymore. Everyone is too busy, and texting
Marketing automation allows sales and marketing teams to communicate more effectively on multiple channels with their target audiences. Thus, allowing organizations to deliver the right
When it comes to mXtr’s “campaign” tracking ability, the term refers to any methodology used to drive traffic to a website or content. Whether were
I’m sure you’ve heard the term “full service” when it comes to digital marketing, but what does it actually mean? Many believe the term comes
In our most recent blog post, we talked about how mXtr’s user-friendly CRM allows sales teams to manage their pipeline efficiently and more effectively. But
Trade shows, seminars, off-premise sales, conferences, webinars – online or offline, these are all great examples of event marketing. As marketers, event marketing can be
When sales and marketing professionals are concerned about attracting new leads into the sales funnel, they often utilize many different types of marketing strategies. The
