According to research, 53% of marketers reported spending at least half of their budget on lead generation. Meanwhile, only 34% allocated less than half of
When your current locations are strong and steadily growing, you might start considering where else you can open a franchise location. Identifying new business opportunities
Why do customers choose one brand over another? Customers consider customer experience one of the most important factors in their decision. A consistent customer experience across your
Working with dealer or distributor networks means you lose control and rely more heavily on network participation to bring in revenue. If your network is
Understanding what is happening in your industry and with your competitors is vital if you want your business to succeed. That kind of information is
Return on Sales (ROS) is one of our favorite metrics for measuring efficiency across companies that operate out of multiple locations. Businesses with multiple
Did you know the digital marketing and advertising market in the U.S. is currently estimated to be a whopping $460 billion? Companies around the country
Automatic lead qualification saves your company time and resources by moving leads seamlessly through the sales cycle and distributing them when appropriate to your marketing
Direct mail automation enables your organization to streamline its direct mail marketing campaigns. That way, you can reach your target audience at the scale you
Consumers use multiple channels to learn about and connect with brands. You must use more than one channel to market your products or services to
