The sales funnel outlines how consumers traverse through the buying process. It is a way to visualize a customer’s journey, from initial awareness to sale. The funnel is divided into several steps, which can vary based on a company’s sales model.
The sales funnel outlines how consumers traverse through the buying process. It is a way to visualize a customer’s journey, from initial awareness to sale. The funnel is divided into several steps, which can vary based on a company’s sales model.